Another Word For It Patrick Durusau on Topic Maps and Semantic Diversity

February 23, 2011

Big Oil and Big Data

Filed under: Entity Resolution,Marketing,Topic Maps — Patrick Durusau @ 11:47 am

Big Oil and Big Data Mike Betron, Marketing Director of Infoglide says that it is becoming feasible to mine “big data” and to exploit “entity resolution.”

Those who want to exploit the availability of big data have another powerful tool at their disposal – entity resolution. The ability to search across multiple databases with disparate forms residing in different locations can tame large amounts of data very quickly, efficiently resolving multiple entities into one and finding hidden connections without human intervention in many application areas, including detecting financial fraud.

By exploiting advancing technologies like entity resolution, systems can give organizations a distinct competitive advantage over those who lag in technology adoption.

I have to quibble about the …without human intervention… part, although I am quite happy with augmented human supervision.

Well, that and the implication that entity resolution is a new technology. In various guises, entity resolution has been in use for decades in medical epidemiology, for example.

Preventing subject identifications from languishing in reports, summaries, and the other information debris of a modern organization. So that organizational memories, documented and accessible organization memories prosper and grow, now that would be something different. (It could also be called a topic map.)

No Comments

No comments yet.

RSS feed for comments on this post.

Sorry, the comment form is closed at this time.

Powered by WordPress