ODG just set the new bar for augmented reality by Signe Brewster.
From the post:
Back in the fall of 2014, a little-known San Francisco company called ODG released two pairs of augmented reality glasses. While the industry’s software companies were busy hawking Epson’s respectable BT-200 glasses, developers were telling me something different: It’s all about ODG.
Now, ODG is expanding into the consumer space with a new headset it will announce at the CES conference. The yet-to-be named glasses will be designed similarly to Wayfarer sunglasses (every consumer augmented reality company’s choice these days) and weigh a relatively light 125 grams. They run on an integrated battery and work with ODG’s series of input devices, plus anything else that relies on Bluetooth. They will cost less than $1,000 and are scheduled to be released by the end of the year. ODG will debut a new software platform next week to complement the glasses. It all runs on Android.
Signe’s post isn’t long on details but she does have direct experience using the ODG headsets. Most of the rest of us will have to wait until the end of 2015. Rats!
In the meantime, however, I suspect you are going to be more interested in the developer resources:
ODG supports Developers through it’s ReticleOS™ SDK and Developer Support Site with API documentation, tutorials, sample code, UI/UX guide, and forums that will allow developers to program new applications and modify existing ones. You can also apply for a 25% discount for glasses, up to 2 sets.
In Q4, we will offer a hardware development kit consisting of same board, sensors, controls, and camera as in the glasses with an HDMI out and serial port.
Reticle OS Marketplace
Follow our UI/UX suggestions and your app can have a home in the future ODG App Marketplace to be launched shortly. For app and in-app products that you sell on the ODG marketplace, the transaction fee will be equivalent to 25% of the price.
My primary interest is in the authoring of data that could then be used by applications for ODG headsets.
For example, (speculation follows) you ask the interface for the latest news on your congressional representative, Rep. Scalise. Assume it has been discovered they are known associates with a former leader of the KKK. Do you really want every link to every story on Rep. Scalise?
Wouldn’t you prefer a de-duped news feed that gave you one link? To the most complete story on that issue and suppressed the rest? When you have time to waste you can return to the story and pursue the endless repetition without new information just like on CNN.
Is your augmented reality going to be better than your everyday reality or is it going to be the same old sh*t, just closer to your eyes?