Unlike many news sources I will not attempt to analyze this message from Ayatollah Seyyed Ali Khamenei.
You should read the message for yourself and not rely on the interpretations of others.
Ayatollah Seyyed Ali Khamenei’s request is an honorable one and should be granted. You will find it an exercise in attempting (one never really succeeds) to understand the context of another. That is one of the key skills in creating topic maps that traverse the contextual boundaries of departments, enterprises, government offices and cultures.
It isn’t easy to stray from one’s own cultural context but even making the effort is worthwhile.