Another Word For It Patrick Durusau on Topic Maps and Semantic Diversity

June 14, 2011

Quadrennial Defense Review

Filed under: Marketing — Patrick Durusau @ 10:24 am

Quadrennial Defense Review

Not light reading but if you are interested in the broad outlines of how U.S. defense may develop, this is one place to start.

I mention it because topic map application can compete with existing applications that are already in place or they can be the solution to problems without an installed base. Depends upon your particular strategy for promoting topic maps or topic map based services.

Another reason for reading this and similar material is to pick up the vocabulary in which needs will be expressed, so that you can pitch topic maps as solutions in terms of needs as seen by the prospective client, in this case the DoD. Pitching subject-centric processing to someone looking to:

fully implement the National Security Professional (NSP) program to improve cross-agency training, education, and professional experience opportunities.
(page 71)

isn’t likely to be successful. Subject-centric processing may be the best way to accomplish their goal, but the focus should be on achieving their goal. Once they are satisfied that is the case, maybe they will ask how it is being done. Maybe not. The important thing is for them to say: “I want more of that.”

No Comments

No comments yet.

RSS feed for comments on this post.

Sorry, the comment form is closed at this time.

Powered by WordPress