Google removes more search functionality by Phil Bradley.
From the post:
In Google’s apparently lemming like attempt to throw as much search functionality away as they can, they have now revamped their advanced search page. Regular readers will recall that I wrote about Google making it harder to find, and now they’re reducing the available options. The screen is now following the usual grey/white/read design, but to refresh your memory, this is what it used to look like:
Just in case you are looking for search opportunities in the near future.
The smart money says to not try to be everything to everybody. Pick off a popular (read advertising supporting) subpart of all content and work up really well. Offer users for that area what seem like useful defaults for that area. The defaults for television/movie types are likely to be different from the Guns & Ammo crowd. As would the advertising you would sell.
Remind me to write about using topic maps to create pull-model advertising. So that viewers pre-qualify themselves and you can charge more for “hits” on ads.