Search Silver Bullets, Elixirs, and Magic Potions: Thinking about Findability in 2012
From the post:
I feel expansive today (November 9, 2011), generous even. My left eye seems to be working at 70 percent capacity. No babies are screaming in the airport waiting area. In fact, I am sitting in a not too sticky seat, enjoying the announcements about keeping pets in their cage and reporting suspicious packages to law enforcement by dialing 250.
I wonder if the mother who left a pink and white plastic bag with a small bunny and box of animal crackers is evil. Much in today’s society is crazy marketing hype and fear mongering.
Whilst thinking about pets in cages and animal crackers which may be laced with rat poison, and plump, fabric bunnies, my thoughts turned to the notion of instant fixes for horribly broken search and content processing systems.
….
I think you will enjoy the humor in this post and learn a good bit about why search is a hard problem. Enjoy!
PS: And develop a degree of skepticism towards vendor claims.