This Means This, This Means That: A User’s Guide to Semiotics was “recommended” to me by Amazon.
From the product description:
Divided into 75 key semiotic concepts, each section of the book begins with a single image or sign, accompanied by a question that invites us to interpret what we are seeing. Turning the page, we can compare our response with the theory behind the sign. In this way, we actively engage in creative thinking. Read straight through or dipped into regularly, this book provides practical examples of how meaning is made in contemporary culture.
I probably have better stuff on Semiotics on my bookshelf but what interests me is the approach taken to explaining the concepts.
I don’t have a copy (yet) but would like to hear from anyone who has used it in an classroom setting.
Wondering if some thing similar would prove useful as an introduction to subject analysis in general or for some area in particular?
Perhaps showing documented cases where mistakes in subject identity lead to spectacular outcomes?
A “cost” of mis-interpretation to hook users into thinking about subject identity before they get to the hard part.