From the webpage:
Futurelearn will bring together a range of free, open, online courses from leading UK universities, in the same place and under the same brand.
The Company will be able to draw on The Open University’s unparalleled expertise in delivering distance learning and in pioneering open education resources. These will enable Futurelearn to present a single, coherent entry point for students to the best of the UK’s online education content.
Futurelearn will increase the accessibility of higher education, opening up a wide range of new online courses and learning materials to students across the UK and the rest of the world.
More details in 2013.
If you want to know more, now, try:
Have you noticed that the more players in a space the greater the semantic diversity?
Makes me suspect that semantic diversity is a characteristic of humanity.
Are there any counter examples?
PS: MOOCs should be fertile grounds for mapping across different vocabularies for the same content.
PPS: In case you are wondering why the Open University has the .com domain, consider that futurelearn.org was taken. Oh! There are those damned re-use of name issues!